Category
4 articles
Accessibility editing is often treated as a technical box-ticking exercise, but most of the work is editorial. Here is how UK writers and freelancers can build a repeatable accessibility pass that keeps client copy clear, human, and genuinely usable.
The email arrives with a friendly 'can you just...' and somehow by Friday the brief has grown a tail. This is an opinionated, practical guide to scoping small client requests before they eat the week, with email scripts that keep the relationship warm and the boundary clear.
UK charity appeals do not have to choose between moving people and treating them like adults. This piece argues for a kitchen-table check — would your nan understand it, trust it, and know what to do next? — and offers a practical checklist for copywriters and comms teams.
Plain English gets a bad reputation in some UK boardrooms. That is a mistake. Clear writing is a professional skill, and jargon is often just fear in a smart suit.